We asked some of the world’s leading social entrepreneurs who joined Connect 2013 at On Your Marks – how and what can corporate organisations and social enterprises learn from one another?
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On Your Marks Stimulography
Our Connect members were exposed to a vast array of great content and stimulus at On Your Marks 2013. Here is our stimulography of some of the resources mentioned during the talks. Hawthorne Experiments Gerard Van Grinsven Marketing Myopia – …
Photos from On Your Marks
We can’t believe it was two weeks ago we were getting ready to host On Your Marks for our Connect members. Check out our photos – brilliantly capturing the energy and excitement of the event. Click here to see our photos …
What’s the best advice you’ve ever received?
As Connect 2013 is about to get underway, your head is probably brimming with questions and challenges for the year ahead. Hear from some of our esteemed speakers of previous years on the principles by which they do business following …
What should I expect from On Your Marks?
Next week we kick off our Connect 2013 Programme with On Your Marks 12-14 March. We hope you are as psyched up and raring to go as we are. If you’re not quite sure what to expect, here is a little …
12 Days of Digital: Day 11- Connecting for Good
I’ve touched on how big name brands are using crowdsourcing to affect product design; some are looking to their networks to deliver sustainability goals. For example, Unilver have made the step to crowdsource sustainability. After publishing Unilever’s Sustainable Living Plan …
12 Days of Digital: Day 12 – Leading in a Connected World
The impact of social technologies has fundamentally changed our lives, work and play, especially how we connect and interact. The connected world means we can simply search for a personality type we would like to work with, or even date; …
12 Days of Digital: Day 10 – Kate Interviews Rob Burnet Director of A Well Told Story
Rob Burnet is Director of Well Told Story (WTS), an Emmy Award winning social communications design and production consultancy, based in Kenya. WTS is an example of the increasing number of agencies refocusing back on storytelling to get their clients’ …
12 Days of Digital: Day 9 – New Businesses Built on Connectivity
The world of business has changed. New ventures are banking on the connected world and using the power of enhanced networks to be faster, stronger and more profitable. Crowdfunding describes the collective effort of individuals who network and pool their …
12 Days of Digital: Day 8 – Will Personal Data Stores Effect Your Business?
Last week I wrote about how consumers are self organising to form powerful interest groups (The new competition and it’s not corporate). They have more knowledge than ever before and using it to benefit their way of life, be it …
Lisa Gansky – Where Access Trumps Ownership & her list of websites
Lisa Gansky – Where Access Trumps Ownership from Wavelength Here is the list of websites that Lisa referred to at the Event. Finance GE Challenge: http://challenge.ecomagination.com/home Square: https://squareup.com/ Paynearme: http://www.paynearme.com/ Stripe: https://stripe.com/ Barclays ping: http://www.barclays.co.uk/Mobile/BarclaysPingit/P1242603570446 Movere.me: http://movere.me/ Community Crowdfunding Spacehive: http://spacehive.com/ …
James Leeson and Nick White on Multichannel Retailing in a Connected World
James Leeson and Nick White on Multichannel Retailing in a Connected World from Wavelength Here is the video that they used in their presentation. Mobile in 2015 for Young Adults from Wavelength on Vimeo.
George Anders on Making Sense of Social Media
George Anders on Making Sense of Social media from Wavelength
12 Days of Digital: Day 7 – Generating Data vs Using Data
We’re in a data spin, a new year and more data than ever. I challenged you last year to decide which camp you are in: Overload: How too much information is hazardous to your organisation or Information is Beautiful. Make Data …
Aaron Magness – why coastal decided to give away free glasses
Aaron Magness – Why Coastal decided to give away free pairs of glasses from Wavelength on Vimeo.
George Anders – 7 steps for leaders using social media
George Anders – 7 Steps for leaders in social media from Wavelength on Vimeo.
Erik Hersman On Rethinking Africa through Mobile
John Waibochi -the mobile business revolution in East Africa
John Walbochi – The mobile business revolution in East Africa from Wavelength on Vimeo.
Lisa Gansky – why access trumps ownership: a new type of business model
Lisa Gansky – Why access trumps ownership from Wavelength on Vimeo.
12 Days of Digital: Day 6 – Big Data Do you need a data scientist?
I’m guessing the first response for many of you is ‘what is one?’, a reasonable reply as also hot debate at the inaugural Big Data Week earlier this year. I touched on stats and their potential in last year’s post …
12 Days of Digital: Day 5 – Personalisation, what does it mean?
In a world where choice is endless how can a consumer decide what to consume? The paradox of choice is well documented; too much choice is paralysing. Choice is something that defines a ‘free’ world and yet by ‘helping’ that …
12 Days of Digital: Day 4 – The new competition, and it’s not corporate
In yesterday’s post I used a quote from Clay Shirky to demonstrate how, by improving communication, an organisation can harness the power of its networks for innovation. But it’s not just internally to organisations that the ability to communicate is …
12 Days of Digital: Day 3 – Connecting for Innovation
Technology is an enabler for collaboration, not only in the use of it by an organisation as a platform to connect but in the change of mindset it has catalysed amongst its networks. People are open and ready for collaboration, …
12 Days of Digital: Day 2 – The Communities Around Us
If you live in London you may have seen the changing illumination of the London Eye during the Olympics and Paralympics. Sponsored by EDF Energy the display is more than simply a show of light; the colours have reflected the …
12 Days of Digital: Day 1 – Being Connect vs Pressing Buttons
I have worked in media related industries much of my career. I’m aware of the budgets with which they operate, how based on ratings and analytics they are and how competitive they can be. I’ve also experienced the prejudice in …
Tesco Home Plus- The Blurring of On and Offline Worlds
Tesco demonstrates how the lines between the online and offline worlds are blurring when it comes to Commerce. It is all about providing a seamless and integrated customer experience to promote sales.
Ian Morgan, Google UK on Making the Web Work For You
BIC5 Ian morgan google uk Making the Web Work for You 2012 View more presentations from Wavelength
Carole Stone on the joy of networking
Richard Sambrook on Why Leaders Need to Take Notice of Social Media
Jacob Bøtter on how Digital is Disrupting Business
Ushahidi’s Patrick Meier on Changing the World One Map at a Time
Dan Cobley on Google and the Planet at Reconnect2
And see Dan’s other presentation here
Tweet it or Beat It? Should you join the Twitterati?
At this week’s Wavelength Connect digital day we listened to great speakers from Google, Ushahidi, Starbucks and Just Giving. All these organisations as well as Richard Sambrook formerly Director of BBC Global News and now at Edelman and Jacob Botter, …
12 Days of Digital – Day 12: The power of connectivity
I often refer to social media as my yellow pages to the world. It’s a place I can find people to share experiences, be inspired by, work with or learn from. I have made new connections, who I’ve defined by …
12 Days of Digital – Day 11: Make data work for you
‘Social Networks are for kids’ How many times have you heard that? Or even thought it? Well here’s the shock news, the average age for a social network user is 37 years old. Fascinating fact aside the link also showcases …
12 Days of Digital – Day 10: Taking Digital Offline
If you’ve signed up to the website Meetup you will have received an email update from their Co-Founder and CEO, Scott Heiferman this morning. This weekend is the tenth anniversary of 9/11, prompting the communication on the origins of the …
12 Days of Digital – Day 9: Consumers are doing it for themselves
Companies have encouraged consumer involvement in customer service for a long time. Checking in for a flight online is a perfect example of successful consumer empowerment advantageous to business. Social technologies have enabled a shift that also sees the market …
12 Days of Digital – Day 8: What’s your social insurance policy?
If you live in the UK’s midlands or have a particular interest in stationary you may have seen part of last weekend’s rampage against WHSmith, socially or in regional press. Earlier in August there was another social skirmish with Tesco. …
12 Days of Digital – Day 7: Marketing
It’s interesting, because I am a fan of collaborative technologies people assume I work in marketing. It seems the social way has become synonymous with the M word. Although if you’re following this series I think you’ll realise I don’t …
12 Days of Digital – Day 6: Candid Customers…
Candid customers, liberal with their gripes don’t necessarily go through channels preferred by businesses. Yesterday’s post focused on listening to consumers for market research. Today we’re in the proactive world of customer service using Twitter.