Resources

Change: Where to start?

After two discussion-filled days on Leading Change at Sheepdrove we reflect on where leaders choose to begin in the face of big, difficult or complex change and what these start points tell us about the longer journey

“Get the start right, the right point of entry, that’s how you get a conversation going, that’s how you walk toward people.”
Rob Burnet, CEO & Founder, Well Told Story

Rob Burnet

Glorious photos from Leading Change at Sheepdrove

In June we were back at Sheepdrove for our final Connect event of 2016. The weather may not have smiled on us, but our fascinating conversations about organisational and behaviour change made up for that.

Leading Change

To Nudge or Not to Nudge?

Behavioural Economics is about “changing behaviour without changing minds”. It is about nudging individuals, groups or institutions toward desired actions without going down the well-worn knowledge = awareness = change route. For leaders it is useful not just to identify ways to shift behaviour but also to understand why, often despite best efforts, behaviours sometimes refuse to budge.

to Nudge or not to Nudge

Henry Ashworth of Portman Group on Behavioural Economics – the Science of Common Sense

Although long, this fascinating video by Henry Ashworth, Chief Executive, Portman Group is well worth a watch.  He begins by telling us a little bit about his history and his perhaps unlikely journey into his current role in the alcohol industry before discussing in more depth what Behavioural Economics is and how it can be applied to help policy change.

Henry Ashworth at Reconnect 2 2013

What are some of the principles underpinning behaviour change?

What is ‘behaviour change’? Where do you start if you want to “move millions”? How do organisations equip themselves to effect lasting social change? This video begins the conversation with three perspectives on three fundamental questions from Joshua Gryniewicz, Cure Violence, Henry Ashworth, The Portman Group and Rob Burnet, Well Told Story.

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