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Dave Ridley – Maintaining culture when you scale up your business

How do you keep your culture as you grow? How do you keep connectivity in a business of 49,000 employees?  Dave Ridley of Southwest Airlines told us how they continue to do just that on a daily basis.

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Video – over 4 mins

Dave Ridley was a key speaker at the Wavelength Connect event On Your Marks 2013. To view more videos from event go to On Your Marks 2013.

View more videos from Dave Ridley here.


About: Southwest Airlines is the world’s largest low cost airline. It was formed in 1967 and is based in Dallas, Texas. It has around 46,000 employees, fly’s to 97 destinations in 41 American states, servicing around 100 million customers each year. Southwest Airlines has built a reputation for exemplary Customer Service, low fares with no annoying fee’s, safe and reliable operations and an extraordinary company culture.

Take a look at Southwest Airlines Corporate Fact Sheet and learn more about this great company.

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