It’s been a decade of extraordinary change and disruption – in everything from commerce and technology to politics. The last ten years have seen the rise and rise of hyper-scale companies, their power facilitated by big data, leaps in personalisation and machine learning. Meanwhile, digital continues to transform every aspect of our work and personal lives. And all this has meant unprecedented challenges for businesses and leaders in all sectors.
“How will you use your platform in life?” It’s a question that Dr Aravind Srinivasan, Chief Medical Officer & Director – Projects, of the Indian-based Aravind Eyecare System, frequently asks himself and other leaders like him. And he believes that platform goes hand in hand with finding your purpose as a leader and as a human being.
Martin Narey, former Director General of the Prison Service and first Chief Executive of the National Offender Management Service and CEO of Barnardo’s has spoken at every Wavelength Connect programme since it started over 10 years ago. He is one of the most remarked upon, most highly rated and respected presenters and one of Wavelength SpeakersHub most booked speakers.
Why Businesses Need Purpose – 1st in a series of distillations from Wavelength Connect’s Behind the Brand modules.
A unique part of Wavelength’s Connect programme takes participants inside a range of organisations Behind the Brand to learn first-hand, warts n’ all, from those that have been there and done it. Over the next few weeks, we will be looking at what they learnt and showing some examples of who shines within Wavelength’s nine fundamental characteristics of high performing organisations. The first characteristic we are going to look at is Purpose.